Inside Sales Representative

Job Posted: October 23rd, 2021

Location: Fergus Falls, Minnesota, US

Ziegler Cat has an opening for an Inside Sales Representative to grow existing customer accounts, facilitate lead generation over the phone and assist with walk-in clients. We are looking for a self-starter who is passionate about helping build Ziegler Cat’s presence through directly selling small to mid-size equipment. The Inside Sales Representative is an excellent training ground for someone potentially becoming an outside Territory Manager. The Inside Sales Representative is responsible for providing sales support to Ziegler's retail customers through direct and indirect channels. This role will partner with the sales team to grow existing customer accounts, facilitate lead generation, and qualify leads generated through telemarketing and other indirect channels.


  • Contact prospective customers to determine customer needs, present product information, and explain available services
  • Meet with customers at the branch to conduct machine presentations and demonstrations
  • Present equipment, finance options, Customer Value Services (CVA) options and solutions
  • Conduct proactive account management on assigned accounts using Sales Link (CRM tool)
  • Use Sales Link to document customer information, leads, activities, sales transactions and follow up plans
  • Complete all required sales documentation, including , Purchase Agreements, tax exempt certificates, Customer Support Agreements and finance contracts
  • Collaborate with Territory Managers and demo operators to schedule and conduct on and off-site demos, inspections and any other necessary field sales functions
  • Respond to needs of walk-in customers
  • Collaborate with Product Management, Marketing, Customer Support Representative and Territory Managers to identify interested and qualified customers
  • Acquire knowledge of Cat and competitive products in order to offer the best solutions based on customer needs, interests and concerns
  • Become an equipment consultant to customers through knowledge of machines, machine application, operating costs, productivity and over-all equipment economics
  • Safely operates equipment and practices safety at all times
  • Work within and promote company vision, mission, and values of the organization including pursuit of and continuous growth in the Ziegler Way Habits


  • High School Diploma or GED required; Bachelor’s degree with concentration in business or related field preferred
  • 1 year industry related experience preferred
  • 1 year inside sales or other sales experience preferred
  • Clean driving record and valid driver’s license required          
  • Personal characteristics: Strong customer service and communication skills, achievement oriented, planning / organization skills, problem solving, team player
  • Demonstrates strong work ethic and acts with a sense of urgency
  • Strong computer knowledge and ability to learn new systems quickly
  • Interest in future sales career


Up to 10% travel

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